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The AuraSkyn site From ideation to creation

Taking on AuraSkyn’s site and brand reinvigoration was a dream project for us. It meant we could shape a brand that advocates for mindful cosmetic choices and celebrates natural beauty. Our aim from the get-go was to capture AuraSkyn’s eco-conscious ethos while staying true to our own design aesthetic. We began by identifying the company’s vision and core values. From there, our talented designers worked tirelessly to craft a digital presence that showcased AuraSkyn’s products impeccably and reinforced their commitment to sustainability. Our teams worked together seamlessly which set up a strong foundation for future projects.  

Design Choices 

To align with AuraSkyn’s organic cosmetic line, we chose to use a cool-toned color palette, serene visuals and designs that mimic lines and shapes found in nature. We also incorporated clean yet bold typography to engage viewers.

We made sure to design an intuitive and simple user interface to allow viewers to feel fully immersed into the pure and natural AuraSkyn environment. To brighten the site’s natural tones, we added pops of color throughout. 

Screenshot of the AuraSkyn homepage

SOOTHING EYE SERUM

VEGAN | CLEAN | HYPOALLERGENIC

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HYDRATING FACE SERUM

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Image of cream on purple background
White hand holding an AuraSkyn face serum bottle.

Kat Dee

Head of Marketing, AuraSkyn

Portrait image of a woman named Kat Dee, the Head of marketing of AuraSkyn

We loved working with Mollard. They skillfully captured, enhanced and elevated AuraSkyn’s brand identity with exceptional site design.

Image of a hand rubbing cream into skin

AuraSun

Try our new clean and feather-light sunscreen that protects your skin without clogging your pores.

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Image of a tube of AuraSun sunscreen in teal blue on a teal blue circle

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